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Tohm 251:Introducion To Travel And Tours Operations Question Paper

Tohm 251:Introducion To Travel And Tours Operations

Course:Bachelor Of Science In Ecotourism And Hospitality Management

Institution: Chuka University question papers

Exam Year:2010

INSTRUCTIONS:
? ANSWER QUESTION ONE ANY TWO QUESTIONS FROM SECTION B ? CHEATING IS PROHIBITED
SECTION A: ANSWER ALL QUESTIONS (30 MARKS)
1. Define the following terms:-
(a) Tour operations [2 marks] (b) Travel itinerary [2 marks] (c) Tour consolidation [2 marks]
2. Briefly explain the following:-
(a) Characteristics of transport product [4 marks] (b) Attributes of transport product [3 marks] (c) Levels of transport service [3 marks]
3. Outline transport challenges in the following regions in Kenya:-
(a) Coastal Tourist Circuit [4 marks] (b) Western Tourist Circuit [4 marks]
2
4. Describe a tour itinerary for Family type guests taking one week ecotourism tour in Central Kenya Tourist Circuit. [6 marks]
SECTION B: ANSWER ANY TWO QUESTIONS (40 MARKS)
5. Using a well labeled diagram, explain the tour distribution system and the importance of the various components. [20 marks]
6. (a) Explain various speciality roles of tour operators. [12 marks]
(b) Explain the role of tour agency in tour retailing business. [8 marks]
7. (a) Discuss the influence of technology in tour operations business. [15 marks]
(b) Briefly explain how the automated tour operator works. [5 marks]
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Tohm 251:Introducion To Travel And Tours Operations Question Paper

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