Btm 371: Tour Operation Techniques Question Paper

Btm 371: Tour Operation Techniques

Course:Bachelor Of Science In Hospitality Management

Institution: Kenyatta University question papers

Exam Year:2015

KENYATTA UNIVERSITY
UNIVERSITY EXAMINATIONS 2015/2016
FIRST SEMESTER EXAMINATION FOR THE DEGREE OF BACHELOR OF SCIENCE IN HOSPITALITY MANAGEMENT
BTM 371: TOUR OPERATION TECHNIQUES
DATE: Monday 30th November 2015 TIME: 8.00a.m -10.00a.m
INSTRUCTIONS:
Answer Question ONE and any other TWO Questions
QUESTION ONE (COMPULSORY)
a) Using a diagram, 'discuss the tourism industry distribution system. [ 1Omarks]
b) Explain various types of tour operators in Kenya. [10marks)
c) Discuss the roles of tour operators in the tourism industry. [10marks]

QUESTION TWO
i) Explain the functions of a tour guide. [5marks]
ii) Outline the attributes of a tour guide. [5marks]
iii) Highlight the challenges experienced in tour guiding. [5marks]
iv) What are the objectives of Kenya Professional Safari Guide Association (KPSGA). [5marks]

QUESTION THREE
a) Outline the role of government in the tour operation industry. [1Omarks]
b) Highlight and suggest solutions to the challenges facing the tour operators in Kenya. [ 1Omarks]

QUESTION FOUR
You are a tour manager at Somak Safaris. A group of tourists intend to visit the Coastal circuit. They are to arrive via KLM 089 at NBO-ETA 07.00 HRS on 16 November 2015.they return home via BA 672 ETD 18.00 HRS VIA NBO ON 19 November 2015.
i) Identify factors to be considered in developing an itinerary. [5marks]
ii) Outline the source of information for the said itinerary? [5marks]
iii) Write down a three day skeleton itinerary for the group. [5marks]
iv) Highlight tour elements which should be considered in tour costing. [5marks]

INVOLVEMENT IN ANY EXAMINATION IRREGULARITY SHALL LEAD TO DISCONTINUATION Page 2 of 2

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