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Bens 122: International Dimensions Of Entrepreneurship Question Paper

Bens 122: International Dimensions Of Entrepreneurship 

Course:Bachelor Of Entrepreneurship And Small Business Management

Institution: Chuka University question papers

Exam Year:2013





CHUKA

UNIVERSITY

UNIVERSITY EXAMINATIONS
FIRST YEAR EXAMINATION FOR THE AWARD OF
DEGREE IN BACHELOR OF ENTREPRENEURSHIP AND SMALL BUSINESS MANAGEMENT

BENS 122: INTERNATIONAL DIMENSIONS OF ENTREPRENEURSHIP

STREAMS: BENS YIS2 TIME: 2 HOURS

DAY/DATE: THURSDAY 8/8/2013 8.30 AM- 10.30 AM

INSTRUCTIONS:

• Answer Question ONE and any other TWO Questions
• Do not write on the Question Paper

Question One

(a) The reason for entering the international market vary from firm to firm and country to country depending on the market characteristics. Discuss the major reasons why entrepreneurs enter the international markets. [15 Marks]


(b) Differentiate the differences and similarities between international and domestic markets. [10 Marks]

(c) Discuss the factors considered fundamental to successful international entrepreneurial ventures. [7 Marks]

Question Two

(a) There are trade barriers imposed by a country to restrain business activities. Discuss the non-tariff barriers applied to this effect. [10 Marks]

(b) Discuss five measures that a country can put in place to safeguard dumping.
[10 Marks]

Question Three

Once a company has decided to target a particular country, it has to determine the best mode of entry. Discuss the various choices that an entrepreneur has to consider entering the international market. [20 Marks]

Question Four

Discuss the macroeconomic and microeconomic forces that entrepreneurs should consider as they plan to target the international market. [20 Marks]
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