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Cam 206: Entrepreneurship And Small Business Management Question Paper

Cam 206: Entrepreneurship And Small Business Management

Course:Bachelor Of Commerce

Institution: Kca University question papers

Exam Year:2009

1
UNIVERSITY EXAMINATIONS: 2008/2009
FIRST YEAR STAGE 1 EXAMINATION FOR THE DEGREE OF
BACHELOR OF COMMERCE
CAM 206: ENTREPRENEURSHIP AND SMALL BUSINESS MANAGEMENT
(SUNDAY CLASS)
DATE: APRIL 2009 TIME: 2 HOURS
INSTRUCTIONS: Answer question ONE and any other TWO questions
QUESTION ONE
a) In what ways is marketing a resource within a business venture? (10 Marks)
b) Analyze five ways in which entrepreneurs differ from ordinary managers. (10 Marks)
c) Outline five advantages to an entrepreneur operating within a business cluster
(10 Marks)
QUESTION TWO
Explain
a) Two problems each that could be encountered by entrepreneurs
b) The entrepreneurial behavior that could be exhibited by entrepreneurs
at the different stages of the business lifecycle.
(20 Marks)
QUESTION THREE
a) Using a specific window of opportunity as an example, analyze the implications for an entrepreneurs
analyzing and evaluating a new window of opportunity. (10 Marks)
b) Analyze five reasons why entrepreneurs initiate businesses within communities. (10 Marks)
2
QUESTION FOUR
a) Explain five criminal and five non criminal risks that franchise businesses in Kenya could face and
outline how an entrepreneur can handle such risks. (10 Marks)
b) Using specific businesses in Kenya, analyze how an entrepreneur should carry out customer value
analysis. (10 Marks)
QUESTION FIVE
a) Analyze five factors an entrepreneur should consider when selecting sources of business finance and explain
the use of the finance in the entrepreneurial process. (10 Marks)
b) Analyze how the entrepreneurial ego can impact on the business. (10 Marks)

Cam 206: Entrepreneurship And Small Business Management Question Paper

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