Dibm 0215: Small Business Management Question Paper

Dibm 0215: Small Business Management

Course:Diploma In Business Management

Institution: Chuka University question papers

Exam Year:2013

CHUKA

UNIVERSITY

UNIVERSITY EXAMINATIONS
EXAMINATIONS FOR THE AWARD OF
DIPLOMA IN BUSINESS MANAGEMENT
DIBM 0215: SMALL BUSINESS MANAGEMENT
STREAMS: DIBM TIME: 2 HOURS
DAY/DATE: WEDNESDAY24/4/2013 2.30 PM – 4.30 PM
INSTRUCTIONS:

Answer Question One and any other Two Questions.

1. (a) Distinguish between entrepreneurship and small business ownership.
[6 Marks]

(b) Discuss the opportunities and drawbacks of small business ownership in your
country. [8 Marks]

(c) Most small business failure is attributed to poor management. If you were the
owner /manager of a small business, explain what you would do to improve the management of small business in order to minimize the failure rate.
[16 Marks]

2. (a) In reference to any specific external environmental factor, discuss the elements of
this environment and the need to understand it before the start of a new business. [12 Marks]

(b) State and explain at least four functions of a business plan. [8 Marks]

3. (a) Distinguish between a business idea and a business opportunity. [6 Marks]

(b) Business plan is not complete without the industry analysis and a marketing
section. Explain what is contained in each of the two sections. [14 Marks]

4. (a) Lewis will soon be graduating with diploma in business administration from
Chuka University. Discuss at least five factors that are likely to influence Lewis to consider self-employment after completing his course. [5 Marks]

(b) State and explain at least five factors that can be used to evaluate a good business
opportunity. [10 Marks]

(c) Distinguish between creativity and innovation and highlight at least three benefits
of innovation. [5 Marks]

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