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Entrpreneurship And Small Enterprise Management Question Paper

Entrpreneurship And Small Enterprise Management

Course:Bachelor Of Commerce

Institution: Kca University question papers

Exam Year:2011

UNIVERSITY EXAMINATIONS: 2010/2011
SECOND YEAR EXAMINATION FOR THE DEGREE OF BACHELOR OF
COMMERCE
CAM 206 ENTRPRENEURSHIP AND SMALL ENTERPRISE
MANAGEMENT (DAY +EVENING)
DATE: DECEMBER2011 TIME: 2 HOURS
INSTRUCTIONS: Answer Question One and Any Other Two Questions
QUESTION ONE
a) A business venture can only survive within a certain environment. Discuss, giving five
reasons. Should an entrepreneur write a business plan even if he does not require outside
financing. Discuss giving five reasons. (10 Marks)
b) Most small business enterprise owners do not keep business records. Explain five
implications of this. (10 Marks)
QUESTION TWO
For the last five years, Jane had been running a relatively successful “mitumba” business selling
women clothes. In the last few months, however, business is threatened by relatively cheap clothes
sold in exhibition centres.
a) Giving reasons, explain what type of competition this is. (2 Marks)
b) Explain five ways she can cope with this kind of competition. (8 Marks)
c) She might need to conduct a customer value analysis regarding the competition. Explain
the steps involved in this. (10 Marks)
QUESTION THREE
a) Who is a venture capitalist? What would a venture capitalist look for in a business?
(10 Marks)
b) Explain five different types of location options open to an entrepreneur and the kind of
businesses that can be best suited for each location and why (10 Marks)
QUESTION FOUR
a) When an entrepreneur decides to seek external funding, he must be able to prove
creditworthiness to potential providers of funds. A traditional guidance used by many
lenders is the 5C’s of credit where each C a critical qualifying element. Explain what the
C’s stand for in relation to credit. (10 Marks)
b) Explain five qualities an entrepreneur should possess for effective networking. (10 Marks)
QUESTION FIVE
a) Explain five problems that could result if an entrepreneur fails to conduct an effective
market survey. (10 Marks)
b) Explain five factors that determine an entrepreneur’s choice of business ownership.
(10 Marks)

Entrpreneurship And Small Enterprise Management Question Paper

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